First Critical Statement

$49.95

When a crisis strikes your organization, you must communicate quickly with the media, your employees, your customers, and other key stakeholders. If you fail to communicate quickly, the narrative about your crisis will be defined by pictures, videos, and rumors posted to social media. You need a document that you can grab, edit quickly, and release to the outside world in just minutes. The First Critical Statement is the perfect document that tells your audiences that you are aware of the crisis, you are working to resolve the crisis, and that you will provide more details as soon as they are available. This is a must-have document in every Crisis Communications Plan.

Description

When a crisis strikes, you must communicate fast. The First Critical Statement is a perfect holding statement that can be customized for any business. When you are still gathering details about your crisis, the First Critical Statement is the perfect statement for the media, all employees, your customers, and other key stakeholders.