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Braud is pronounced “Bro”, but is often mispronounced as “broad”. So whether you call it “bro-casting” or “broad-casting”, it all means the same thing: dynamic, professional presentations. Each will motivate and inspire your audience to take control of situations where good communications means the difference between success and failure.
Famous for these non-stop, interactive seminars, this award-winning former television journalist and full-time public relations consultant is available to speak professionally to your organization on the topics you see here. These topics can also be combined to meet your specific needs. |
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This fast-paced, interactive, audience participation seminar puts you in the shoes of newspeople. It helps your organization understand the complexities, chaos and happenstances that can put your profits in peril at the whim of the media. This entertaining, humorous and enlightening seminar will help you get news coverage when you want it and will show you ways to manipulate the media in a time of crisis.
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If you could attach a dollar to every word that comes out of your mouth, would you make money or lose money? In this seminar you will learn to develop business and media strategies that will help you profit in good times and in bad. You’ll hear stories of those who have made millions with this strategy and stories of those who are out of business because they failed to heed the call.
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If you have ever wondered why you can’t get news coverage when you want it and why you always get it when you don’t want it, this workshop is for you. This interactive seminar shows you how to take control of your day when the media is trying to do all of the controlling. You will learn proven strategies to control any situation, and effective techniques for dealing with the media when they make false accusations or outright mistakes. |
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You need this interactive seminar before investigative reporters start digging. You will learn everything you need to know about what a reporter is thinking so you can prepare to make your case on camera or in print. You’ll learn how to interview the reporter to uncover the real question behind the question and the real story behind the story. You’ll also learn the hidden message behind hidden camera interviews, plus proven techniques for dealing with the likes of CBS, NBC, ABC and CNN. |
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Great for audiences who are mystified by what it takes to get positive news coverage. This interactive presentation includes case studies that prove any event can be turned into a news event when you learn what makes the media say, “Wow!” Ask about our special pricing for a combo package that also includes group Media Training or Ambassador Training. |
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If you talk to the media without advanced preparation and training, you have a death wish. Lives and businesses are destroyed daily by the media, but those who are trained properly learn how to turn it into a profitable experience. You will learn important lessons about the wants, needs and desires of the media, plus lessons on how to answer both positive and negative questions. Media Training is offered both as a private coaching session, as well as in formats for larger groups. |
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So you’ve invested time and money training your executives and spokespeople, but as soon as they go on camera they fail to implement what they’ve learned. This insightful seminar reviews real news reports and probes the issues that keep spokespeople from performing at their best, including a look at psychological and emotional hang-ups that a good trainer needs to address. |
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Something negative about your organization is in the public eye. Your employee is at their child’s soccer game. Another parent confronts them with negative rumors. Does your employee fuel the rumor fire or answer with facts that defend the reputation of the organization? Using the same proven techniques employed in media training, this workshop arms employees with critical key messages about your organization so they are ambassadors everywhere they go. |
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The topics above are designed to stand alone, or be combined to create value added learning in half-day, full-day and two day workshops. We can even help you design a strategy that is guaranteed to let you cover all of your costs and make a handsome profit for your organization. |
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For more details on Gerard Braud’s private Media Training classes, please click on the Consulting link at the top of this page. |
