Resources

Available for Purchase Gerard's new book and audio 3 CD Set

Don't Talk to the Media Until... Book and CD

Order now | Learn more


TESTIMONIALS:

“Gerard provided our officers and board with excellent media training that lives on to this day. He not only covered in great depth, the concept and practice of concise messaging and body language, but he took that additional step to provide real life scenarios our media spokespeople might encounter in our industry. His expertise shows in all of our media clippings. Our spokespeople have been on message and have used the techniques Gerard taught them. We couldn't have asked for a better media trainer. Thank you Gerard!”
Gwen Biasi, CAE
Director of Marketing & Communications
National Association of the Remodeling Industry

“We all learn from different people in different ways. I have learned a lot in a number of different ways from Gerard. I have had the privilege of attending his advanced media training session and he also spent time in house to provide crisis communications training for our staff. Gerard is not only knowledgeable about communications, but more importantly, he's passionate about this trade. He provides real-world examples and challenges you every step of the way. Through our business relationship, Gerard has become a mentor and a friend.”
Mark Hanson
Senior Public Relations Representative
MDU Resources Group

more testimonials

Media Training

Private Media Training

Executive Coaching to Prepare You for a Media Interview

You’ll learn how to effectively control every media interview while sitting in the hot seat with Media Training expert Gerard Braud.
• Create quotes that kick-butt
• Eliminate fear and uncertainty
• Control every question and every answer
• Never face the uncertainty of being taken out of context

Private half-day and full-day training | Group half-day and full-day training
Download a PDF of the Media Training Agenda.

Media Relations Workshops

Don't Talk to the Media Until...

Learn the secrets you need to know before you open your mouth to a reporter. You’ll learn to control every question and answer. Plus never get taken out of context again.
Download a PDF of this program.

Kick-Butt Key Messages

Learn this revolutionary way to write quotes and help your spokespeople mind map what they want to say.
Download a PDF of Gerard’s Media Relations Workshops.

A Day in the Life of a
TV Newsroom

Learn the ugly truth about the news business in this hilarious, fast-paced, interactive, audience participation seminar that puts you in the shoes of news people.
Download a PDF of this program.


 

 

 

 

 

 

 

 

 

About Your Trainer

You’ll be trained by an award winner former reporter and media expert who has worked in radio, print and television. As a reporter Gerard Braud (Jared Bro) filed more than 5,000 stories, with reports seen around the world on NBC, CBS, CNN and the BBC. Since leaving television in 1994, he has been quoted in more than 500 publications around the world and featured in countless local, national and international television reports.